If you are a surf fan, or even if you just like the look, Cinnamon Rainbows is the place to shop. This shop is right across the street from the beach and next to The North Beach Bar & Grill. The surf shack appeal and the friendly staff add to the charm of this shop. The shop has a huge collection of surf boards (more than 500) and wet suits (more than a thousand) in stock, and its collection of board shorts is larger than anyone else on the beach. The shop also sells women's apparel. Dave Cropper has been the owner of this gem since 1983.